"Data quality is a partnership between different departments in an organization. Sales ops, marketing, and customer success have to collaborate to guarantee data quality. "

Many organizations fail to educate employees on data quality, integrity and governance. Hence, most employees, including sales ops have limited information on data quality and its importance."

"A successful sales ops person should partner with senior sales leadership in revenue planning, forecasting, strategic planning, and sales go-to-market strategy. They should establish himself as a trusted advisor to sales leadership"

"It opines that high performing sales ops leaders must know how to hire quality talent. They hire salespeople who are relationship builders, persuasive, and experts in the sales cycle"

"When you are unleashing changes that will make the sales team’s life better, you must have the ability to secure buy-in for the changes."

"A great leader develops clearly defined roles, promotion paths and success metrics and inspires everyone to be a leaner and aim higher."

"Other teams like marketing and customer success should not just pull data from the CRM but also help to enrich it. "

"A sales ops leader should also be growth-driven and an expert in leveraging any opportunity that comes his team’s way. Also, he should not hesitate to make difficult decisions to cut out losses."